Projects

Crooked Lane

Work
Brand Identity
Editorial
Year
2025
Instructor
Courtney Gooch

Crooked Lane Books is an independent publisher specializing in mystery, thriller, and suspense fiction. The purpose of this project is to make a brand identity that represents the concept of their books.

I developed the branding by focusing on its name and genre. Reflecting its focus on horror and mystery, I designed the logo with a crooked and irregular form rather than a straight path. The logo was then used as a key design element to create a cohesive visual identity.